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AWARENESS WORKSHOPS ON IGS CONCLUDED SUCCESSFULLY

Sensitization program on inclusive growth scheme for aggressive development & promotion of NER crafts (IGS) were implemented by NCDPD through BCDI, Agartala in six states of the NER. A total of 10 two days programs each having 125 participants were implemented during 11th April to 4th August 2011. Two such programmes were conducted in Assam (Guwahati), Arunachal Pradesh (Itanagar & Pasighat) Tripura (Agartala & Dharmanagar), Manipur (Imphal); while one program each was conducted in Nagaland (Dimapur) and Meghalaya (Shillong).
The purpose of these workshops was to make the stakeholders aware of the upcoming scheme of the Development Commissioner (Handicrafts) and to take their valuable inputs on various issues to be addressed by the scheme.

S.No

Place

State

No. of Participants

Duration

1

Agartala

Tripura

125

11th to 12th April 2011

2

Dharmanagar

125

12th to 13th April 2011

3

Dimapur

Nagaland

125

18th to 19th April 2011

4

Pasighat

Arunachal Pradesh

125

3rd to 4th May 2011

5

Itanagar

125

7th to 8th May 2011

6

Imphal

Manipur

125

18th to 19th May 2011

7

Imphal

125

20th to 21st May 2011

8

Shillong

Megalaya

125

30th June to 1st July 2011

9

Guwahati

Assam

125

1st to 2nd August 2011

10

Guwahati

125

3rd to 4th August 2011

Total Participants

1250

 

 

ACKGROUND & INTRODUCTION

 

In last two decades many SE Asian countries laid emphasis on technological up-gradation of the production techniques, mass production, quality, customer oriented design and product development, packaging, marketing channels and provided sustainable supply chain management and turned into sourcing hub for the developed countries. The countries like China, Indonesia, Malaysia, Thailand, Hong Kong, Vietnam, Cambodia etc. have major impact on their GDP and economical development due to the professional support provided by their respective Governments.

The North East Region is blessed with variety of exquisite Handicrafts and Handcrafted Textiles which are practiced in every household with 8.87 lakhs handicraft artisans alone as per the NCEAR census in 95-96.   The most important crafts of this region are Cane and Bamboo, Mat weaving, Basketry, wood work, brass craft, handmade & hand-printed textiles, tribal jewellery, terracotta, stone crafts etc.  However despite the regions strength in these employment generating sectors, very few efforts have been made in a integrated manner to project handicrafts sector in a marketable manner with strong institutional support and with a holistic approach.  

With this background a inclusive growth scheme has been envisaged for intervention in these employment generating sectors of North East Region  in the areas of Capacity Development, Design and Product Development, creation of Facilities.  The basic  of the scheme is to to develop entire North East as a unified cluster and centre of excellence.   The other objective of the scheme is to provide a boost in the NE economy by integrating  the segregated efforts made till date and launching an entrepreneur driven scheme with an objective to create  more than 5 lakhs additional employment opportunities in toughest region of North East.  The scheme is also aim towards social equilibrium through raising the  living standards of millions of poor artisans located in far flung areas of North East by strong backward integrated. Recently there has been a paradigm shift  in the Indian Retail scenario and the implementation of the scheme will also  help to tap this unlimited potential beside the export markets.  

 All the existing schemes of the Development Commissioner (Handicrafts) as well as other complementary schemes available in other ministries can be integrated into the proposed comprehensive Inclusive Growth Scheme for Development and Promotion of North Eastern Crafts with a strong and proactive capacity building and technical assistance.

The target is to convert a strong and skilled workforce of more than 5000 entrepreneurs into successful marketers / exporters over a passage of three years with the creation of strong backward integration by creating additional employment of more than 5 lakhs people in next 5 years.  The scheme shall be implemented in all the 8 states of North East.

NER CRAFTS–NEED FOR INCLUSIVE GROWTH SCHEME 

  Efforts made till date individualistic and segregated
   
  Integrated Institutional support under one umbrella lacking
  Regional imbalance leading to non exposure of variety of crafts
  To motivate younger generation / artisans / entrepreneurs of North East for enterprise development for overall economic prosperity and sustainability.
  Enhancing artisans income and employment generation through skill up-gradation, design / product development and market access.
 

 Better deliveries, accountability & implementation through Expert Institutions  / SPVs

  Forward and backward linkages for the economic prosperity of weaker sections of society at large.

 INCLUSIVE GROWTH SCHEME-OBJECTIVES

  Integrated and Inclusive model for the overall development and promotion of the Handicraft and   
  Handcrafted Textiles from all the states of North East.  
  To promote  artisans / entrepreneurs and craftsmen for enterprise development from all the States of North East.
  To create North Eastern Handicrafts and Handmade Textiles Clusters as centre for excellence [ based on philosophy of co-operation] with well integrated forward and backward linkages.
   To provide adequate infrastructure support for improved quality and productivity and to enable      entrepreneurs / artisans access to a larger market segment, both domestic and international
   Introduction of institutional framework of development.
   To increase employment opportunities in NER
  Increase competitiveness of NER entrepreneurs and their entry into formal economy..

 INCLUSIVE GROWTH SCHEME-PROPOSED STRATEGY

  Focus Product
  Focus Clusters
  Focus Market

  INCLUSIVE GROWTH SCHEME-MAJOR COMPONENTS

  CAPACITY DEVELOPMENT / SKILL DEVELOPMENT /  TRAINING   
  DESIGN & PRODUCT
  INFRASTRUCTURE  DEVELPOMENT
  MARKET ACCESS 

 INCLUSIVE GROWTH SCHEME-OUTPUTS, OUTCOMES & IMPACT

 

Sl. No.

Activity

1st 
Year

2nd
Year

3rd  year

OUTPUTS

1.

CREATION OF SKILLED / TRAINED MANPOWER / SUCCESSFUL MARKETER  /  EXPORTER

450 - 500

1000–1500

2500 - 3000

2.
 

ADDITIONAL EMPLOYMENT
 

  12,500

52,500

1,50,000

OUTCOMES

3.

EXPORT TARGETS / EARNING THROUGH  DOMESTIC   MARKET

Rs. 500 – 750 Crores

Rs.750 – 1000 Crores

Rs.1000 – 1500 Crores

 Social:

  Employment Generation;
  Better living standards for the existing artisans.

 Economic:

  Overall economic up-liftment of North Eastern States due to enhance trade and employment opportunities.
  Foreign Exchange earnings by export;
  Substantial Increase in quality and value added Production;
  Increase in the business of small entrepreneurs specially women from  the toughest states like Nagaland etc.
  Savings in cost by manufacturers in the cluster due to better  infrastructure and Government induced benefits;
  Revenue generation to local bodies and State & Central Governments;
  Growth of industry in an organized form.
   

 

 
Shillong   Meghalaya
 
At Pasighat and Itanagar   Arunachal Pradesh
 
Guwahati   Assam
 
Imphal   Manipur
 
Dhimapur   Nagaland
 
Agartala and Dharmanagar   Tripura